Client & Stakeholder Reporting

Stop Building Reports. Start Sending Them.

Name: SEObolt Reports
Author: Jameson

Monthly client reports are the most-procrastinated task in any agency. SEObolt bakes the data in automatically: GSC clicks & impressions, GA4 sessions & conversions, rank tracking deltas, top movers, technical issues. Generate a white-label PDF on demand or schedule recurring email reports — the data is already in your dashboard, the report just assembles it.

By Jameson · Founder & Lead Developer

Get Started See Pricing →

Two Reporting Surfaces

Email on Business+, White-Label PDF on Agency

Reports split into two tiers by use case. Email reports are about cadence — a steady drumbeat of "here's what changed this month" landing in inboxes without you remembering to send it. White-label PDFs are about presentation — a deliverable an agency hands to a client with their own branding.

Business+

Scheduled Email Reports

Set a frequency (weekly, monthly) and a recipient list, the SaaS sends formatted email reports automatically on the schedule. Best for keeping clients or stakeholders in the loop without manual sends.

✓ Weekly or monthly recurrence
✓ Multiple recipients per schedule
✓ Top movers + key metrics summary
✓ Send Test button — verify formatting before going live
✓ Send Now button — trigger an ad-hoc send anytime

Agency

White-Label PDF Reports

Full visual PDF generation with your branding (or your client's). Best for monthly client deliverables, board reviews, or anywhere a polished document beats an email. Generated on demand from the dashboard.

✓ Full SEO performance PDF (multi-page)
✓ White-label friendly — your branding, not ours
✓ Scheduled recurring PDF generation also available
✓ Per-property reports — one client's site, one PDF
✓ Downloadable + emailable, 60-second cooldown between gens

What's In Every Report

Real Data From Your Connected Sources

Reports pull live from the same data sources the dashboard uses — no separate aggregation pipeline that can drift, no stale snapshots. Whatever's true in your dashboard right now is what lands in the PDF or email.

📈

Search Performance

GSC clicks, impressions, CTR, average position — current period vs prior period with deltas.

📊

GA4 Engagement

Sessions, users, conversions, top traffic sources — when GA4 is connected (Business+).

🎯

Rank Tracking

Top movers (winners + decliners), keyword distribution by position band, trend charts per tracked keyword.

🤖

AI Visibility

Citation count across Claude / ChatGPT / Perplexity / Gemini / DeepSeek — when AI Visibility tracking is on.

🩺

Technical Health

404 errors, redirect hits, schema coverage, page speed scores, site health summary.

📉

Content Decay

Pages losing rankings or traffic this period — the actionable list for next month's content sprint.

The Agency Math

Five Clients × One Hour of Manual Reporting

For a typical agency, monthly client reports eat 4-6 hours per client — log into 3-5 dashboards, screenshot the right views, paste into a slide template, write commentary, ship as PDF. Five clients = a full workday gone. With SEObolt, the data assembly is automatic — the time you save goes to the commentary and strategy that clients actually pay for.

✓ One source of truth: reports pull from the same GSC + GA4 + rank tracking + LLM data your dashboard already has
✓ Per-property scoping: each client's report shows only their data, no manual filtering
✓ Recurring schedules: set once, reports go out forever without manual intervention
✓ Heavy generation lazy-loaded: PDF rendering doesn't slow down the dashboard for users who never trigger it

data sources baked in (GSC, GA4, Rank, LLM, Tech, Decay)

60s

PDF generation cooldown per user (keeps Chromium memory sane)

properties on Agency plan — report all of them on schedule